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Craftsmanship
Flocking
Short cut fibre fired into an adhesive layer, giving a soft velvet surface instead of a plastic one.
Flocking applies a printed adhesive to the fabric, then short cut fibres are driven into it electrostatically so they stand upright and pack densely. The cured result is a matte, velvet-like patch with a noticeably softer hand than plastisol or vinyl.
It takes colour well on both light and dark grounds, and is a popular choice where a print needs to feel like part of the garment — kidswear, linings, tonal logos and oversized graphics that would otherwise feel stiff.
- Works on
- Cotton, blends, fleece, some synthetics
- Typical use
- Soft-hand graphics, tonal branding, kidswear, linings
- Artwork
- Vector, solid shapes; detail below 0.4 mm fills in
Reference work
Want this finish on your own product? Send us your artwork and target quantity — we will come back with a costed quote and a lead time.
Request a quote